14 Days, 14 Walks, 196 Kilometers, 16000 People, 1 Cause
Walk organisers in India planned an inspirational walk for World Diabetes Day 2011. Over 16000 people walked on 1st November for 14 days, from Pathanamthitta to Alappuzha, until World Diabetes Day on 14th November.
According to Walk Organisers of the Pathanamthitta-Alappuzha Diabetes Walk:
The Walk titled Pathanamthitta-Alappuzha Diabetes Walk was an attempt to convey the message of Global Diabetes Walk and World Diabetes Day to the entire community in the two districts of Kerala State in India. The motto of the Walk was 'Remember November 14, Remember World Diabetes Day, Unite for Diabetes.' In order to convey the message empatically we devised a strategy to highlight the number 14.
The Walk was designed so as to start on November 1st 2011 and to conclude on November 14th. The Walk was led by 14 student volunteers to highlight the theme 'Children lead the fight against diabetes.' This theme impressed the people very much as November 14th (the birthday of Jawahrlal Nehru, the first Prime Minister of India) is celebrated in India as Children's Day. The walk directly addresses the students of about 30 schools along the way.